We learned the hard way that Robert Comstock is one of those brands that does not hold its value on the used market. We found a heavy leather jacket at Savers for $39.99 and when we looked it up, we found that the MSRP on similar jackets was around $1,000. eBay didn’t show many solds, but we figured we could move it quickly at $200, so we picked it up. Over a year later, it’s still for sale (for the price we originally paid). These days we only pick up Robert Comstock items if they are cheap or very unique.
What to look for: Look for leather or wool jackets, particularly those with patterns or unique features.
Profit Potential & Market Outlook: Unique items tend to sell slowly, but for a good price. If you can get it for a good deal – grab it, list it, and let it ride.
What to look for: Look for vintage items, particularly those made of good fabric/filler (eg. Lambswool/down) or those that have large logos on them. Also look for:
- Sweaters and sweatshirts with the Tommy Flag: the more prominent the better.
- Look for “Spell-out” shirts with the logo either on the chest or sleeve
- Nautical and sailing jackets with the flag and logo can sell for well over $100.
While most of these have now been remade, the original pieces are worth more, and are more commonly found at thrift stores.
Profit Potential & Market Outlook: The market is currently great, but it’s likely to slow down soon as the trend fades.
Scotch & Soda is a Dutch men’s clothing company whose items have been rocked by Justin Timberlake, Eddie Redmayne, and Benedict Cumberbatch
What to look for: look for items with prominent and bright patterns, particularly jeans and shirts. They canvas/military type jackets also sell well but you’ll need to be checking tags to find most of their items. If you’re looking for Scotch & Soda in the pants/denim sections, also keep an eye out for the name “Amsterdams Blauw” which is their dedicated denim and urban goods line.Profit Potential & Market Outlook: Very good. Scotch & Soda release a new collection every season, so there are always desirable goods (particularly discontinued ones) to be had.
Named after its founder, Hugo Boss AG is a luxury fashion brand based in Germany. Hugo Boss has commanded significant respect in the American market for many years, and the brand is available in high end department stores such as Nordstrom.
What to look for: The most common Hugo Boss items we find at thrift stores are dress shirts and sweaters. Neither have a unique look, but there is almost always a prominent “BOSS” tag that you can spot as you walk past. Current dress shirts in white do very well. You can find the style name (it’s literally a name) on the materials tag.
Profit Potential & Market Outlook: Very good for current or unusual pieces. We haven’t had much luck with mid-range, but out of date pieces. Hugo Boss makes a full line of men’s casual and dress clothing, but be sure to authenticate the items you find, because the market is absolutely bursting with fakes.
What to look for: Nat Nast’s button downs earned the name “The King of Bowling Shirts,” and he actually presented a $1,000 bond to anyone who bowled a perfect game while wearing one of his shirts.
While the company is no longer associated only with bowling, the style of the shirts still screams BOWLING! to me. Look for the type of shirts your uncle would wear if he had sensitive skin and had a bowling game followed by a yacht race. In other words: silk with fancy designs, and very expensive.
Look for button downs with unique patterns or, if you’re lucky, embroidery.
Profit Potential & Market Outlook: Nat Nast shirts can be slow sellers, but if you have found a truly unique design, you’ll get a much better price if you’re willing to sit on it for a while, and wait for the right buyer to come.
What to look for: Everyone has heard of Oakley in relation to sunglasses, but we’ve had better luck with backpacks and snow pants! Keep an eye out for hoodies, jackets, polos, and other outdoor gear. Condition is pretty important here, so don’t grab anything that is too grungy or worn out.
Profit Potential & Market Outlook: Low level items like polos and shirts never had much value, but items that are expensive new hold their value and can move very quickly on the used market.
What to look for: Keeping with the “flip clothes your strange uncle would wear” theme, also keep an eye open for brightly colored western shirts, particularly those with pearl buttons. The brighter and more outlandish the patterns, the better the shirts will do. The brand is not as important as the look, so also pick up similar Roper, Wrangler, and Levi’s shirts on your sourcing journeys.
Profit Potential & Market Outlook: Very good. Outlandish western wear is very trendy at the moment, and you should be able to move anything unusual very quickly.
What to look for: Ted Baker makes a full line of men’s wear, which is typical of European fashion. Look for button downs and sweaters for quick flips, the more unusual the colors and patterns – the better.
Also, note that Ted Baker uses a European Sizing System which translates to U.S. sizes as follows:
- 1 – XS – 34
- 2 – S – 36
- 3 – M – 38
- 4 – L – 40
- 5 – XL – 42
- 6 – 2XL – 44
- 7 – 3XL – 46
Profit Potential & Market Outlook: The market for Ted Baker is steady, and I consider them to be bread and butter items.
Smartwool is an outdoor company that works almost exclusively in Merino Wool. They treat their wool clothing with a special procedure which they claim makes all its products itch free and resistant to shrinking. Whether or not it’s true, people love it and are willing to buy!
What to look for: Smartwool is a very similar brand to Icebreaker, so look for shirts, base layers, shorts, jackets, and socks.
Profit Potential & Market Outlook: Excellent. Technical outdoor gear holds its value extremely well.
If you’re on the older end of resellers, you’ll probably remember when London Fog was THE brand to have. Whenever my parents see something London Fog that I’m selling, they tell me how popular it would have been when they were young. Fortunately for us, there are plenty of people who still want London Fog items and are willing to pay big money for them!
What to look for: Leave the traditional vintage trench coats (with the button out liner) on the rack, and look for more current pieces, typically wool items such as dress/pea coats.
Profit Potential & Market Outlook: The market for older items has completely fallen off unless they are unique (such as sweaters, buffalo plaid, etc.) More current items continue to sell well and for good money.