What to look for: Rag & Bone is a relatively new clothing company that hand makes all of its clothing in New York. They do make a full line of men’s clothing, but we’ve had the most luck with jeans and button downs. If you’re bored with clothing, they also make shoes! Men’s shoes and clothing from Rag & Bone typically do much better than their womanly counterparts.
Profit Potential & Market Outlook: Very good. Demand will likely grow as more people become followers of the brand, and it will be interesting to see how the market plays out.
What to look for: Reyn Spooner is a maker of Hawaiian shirts that actually makes shirts in Hawaii. While all of their shirts sell decently, look for bright colors and florals, as they will attract faster buyers at higher prices. Also keep a look out for their team and college collection, which creates Hawaiian shirts around a team logo or history. We’ve only found a couple of these, but if you get lucky, price it high as they are rare and highly desirable!
Profit Potential & Market Outlook: The market is very good, but tends to be seasonal. We’ve had more luck moving shirts when we include the words “cruise wear” or “beach wear” in the title.
What to look for: Tommy Bahama is another brand that has really suffered from the market saturation on eBay. To add to the problem, most thrift stores around us are familiar with the brand and price button downs at $9.99. At this price, we only pick up shirts that are unusual/unusually good. Look for very bright florals, especially those with an Asian flare, and any shirts with embroidery or extra designs.
We’ve also had luck with Tommy Bahama jackets, sleepwear, and shorts, but all items tend to do better when sold in a lot. When we find boring Tommy Bahama shirts at the bins, we usually save them up and sell them in lots of 5 (similar or same sizes of course).
Profit Potential & Market Outlook: Fair. The market seems to have hit the bottom, but we’re still having decent sales if we’re picky about the items we source.
What to look for: Jos. A. Bank Clothiers is one of those high-end clothing companies that always seems to be having a massive sale. If you see anything that is NWT at a thrift store, don’t get suckered into over-paying, because the person who donated it probably got it for 50-75% off that price, and the used market moves accordingly.
We’ll typically only pick up nice button downs and sweaters, but other sellers report luck with suits as well.
Profit Potential & Market Outlook: Fair. The market is pretty saturated, but people will always buy nice items.
What to look for: Nike is plentiful, and Nike stuff can be extremely valuable. But you should know by now that it is not the plentiful stuff that is valuable. Rather, look for:
- Nike “Tech” Line
- Hoodies in good condition
- Nike items made for specific colleges or teams
- Vintage t-shirts
- Very large/tall sizes
- Windbreakers with large color-blocks or logos
We leave behind shorts, most t-shirts, basic jackets, and all other sorts of riff raff that wasn’t expensive to begin with.
NWT Nike items can also be sourced at Nike Outlets, Ross, TJ Maxx, etc.
Profit Potential & Market Outlook: Good (at a bread and butter level).
What to look for: POLO is one of those brands that has explosively regained popularity recently. So what does the company do? Dilutes the popularity of all its classic styles by remaking all of its old clothing looks and lines….
Look for vintage pieces – namely polo shirts, jackets, and sweaters. Anything with a flag, the POLO name, or the POLO bear on it can mean big money!
Profit Potential & Market Outlook: Very good for vintage pieces. Fair for current pieces or remakes.
What to look for: Eddie Bauer is a giant of outdoor gear that makes pretty much every clothing item imaginable. Unfortunately for us, most of that clothing is not worth reselling. Keep an eye out for down items, especially those with fur (or faux fur) trim. Also watch for bomber jackets, hiking pants, and non-clothing items such as sleeping bags.
Profit Potential & Market Outlook: Very good for down, gore tex, or other high end items.
- General Mills owned Eddie Bauer from 1971-88.
- Eddie Bauer made and patented the first goose down jacket, and still makes a version of it known as the Skyliner.
What to look for: A couple of years ago, there was a ton of money in the used Champion market. Due to their remaking several popular styles, this has slowed somewhat – but there is still profit to be made!
Look for team-related items (college sports, especially) and jerseys from professional teams. Also, be sure to pick up windbreakers, shirts, hoodies, or anything else with the Champion logo embroidered or spelled out.
Profit Potential & Market Outlook: The market isn’t as hot as it was 2-3 years ago, but there is still money to be made. Just be picky!
What to look for: G-Star is a Dutch company that specializes in “raw” denim. That is, untreated & unwashed denim straight from the factory. Their jeans resell extremely well, as do their jackets, most of which are based on a military style.
Profit Potential & Market Outlook: Very good. Items are hard to find which has prevented market saturation.
The last brand on this list is unique because it isn’t a tradition brand. KITH is a New York based store that is owned by Ronnie Fieg and specializes in collaborations with other brands. Starting with Asics, Ronnie has gone on to collaborate with over 50 brands, including Nike, Adidas, Caminando, Chippewa, Clarks, Converse, Harris Tweed, Herschel Supply, New Balance, Polo Ralph Lauren, PUMA, Red Wings, Saucony, Sebago, Shades of Grey by Micah Cohen, and Timberland.
What to look for: Anything with the KITH name on it is worth selling but look for hoodies and t-shirts. The more in demand the collab brand is, the more the piece is worth.
Profit Potential & Market Outlook: Good. Runs are limited and the products are often worth just as much used as new.
You are now 47 brands richer! Every time you learn a new brand, you add future sales to your eBay store and bank account. So let’s keep this ball rolling and check out some other Premium Access Articles: